The Inside Story from Italian Wine Merchants

The Silver Lining of Italian Wine

Posted on | December 4, 2009 | Written by Perry Porricelli | 2 Comments

It’s not news that the end of 2008 and the beginning of 2009 saw a very volatile time in the world market. But while the world seemed poised on the brink of imminent collapse, Italian wine remained a steady, even remarkable, value.  In some ways the turmoil in the global economy became an advantage for wine lovers, especially wine investors.

Part of the steady value of Italian wine stems from the principle of supply and demand: so many of the producers we champion make very limited quantities of high quality wine. Therefore, Italian wine’s sustained value is a terrific site for investing. So, even a dip in the market provides an opportunity. And that opportunity is to buy. For example, we took advantage of the market during the economic downturn and launched a wine investor club that allows clients to benefit from such dips and ultimately remain well-positioned with a sound investment in a valuable commodity. And because Italian wines provide consistent value, they form a bridge that spans the market’s vicissitudes.

I spent a lot of time on the phone through last year’s November, December, January, and February just talking to people, seeing how they were and letting them know how we were. I listened to clients and suggested that the opportunity to continue investing outweighed present risks because when the market upswings, the investments will remain sound. In times like this it’s important to be involved with a company such as IWM because we work hard to perform well in any market, difficult or otherwise.


2 Responses to “The Silver Lining of Italian Wine”

  1. Richard Michelli
    December 4th, 2009 @ 2:12 pm

    Terrific and encouraging things to know. IWM surely is unique in offering a fabulous selection of Italian wines worth investing in…and enjoying, thus supporting the Italian vineyard owner and winemaker who put their heart and soul of Italian heritage into every bottle.

  2. Perry
    December 4th, 2009 @ 4:38 pm

    Couldn’t have said it better! We aim to encourage more and more people to learn and enjoy the benefits of Italian culture in general — and of course its wine and food — while also promoting investment opportunities in fine wine for pleasure and enjoyment. It’s a rewarding endeavor!

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